Color it!

illoom. represents a new platform for discussions with Design Agencies and Brand Owner companies on the subject of metallic effects.

illoom. gives Brand Owners & Design Agencies the opportunity to explore potential metallic effects for packaging at an early stage in the design process.

illoom. understands the challenges that Designers and Brand Owners face when including metallic effects on packaging.

illoom. presents brilliant metallic print effects as a viable alternative to Hot / Cold foil stamping as well as metallised substrates.

illoom. puts real metallic printing effects into the hands of Designers.

illoom. enables Designers and Brand Owners to visualise real metallic printing effects in their design projects.

illoom. as a sub-brand is a communication platform of ECKART Effect Pigments.


Brilliant effects for all substrates and printing processes. You can now create visualizations using real printing inks.


Development, consulting and production, all under one roof. Transparent analysis of feasibility, depth of realization, and costs.


A high degree of efficiency when compared to metalized substrates and hot / cold foil stamping.

Coming Soon,
Register Now!

The new digital tool for Packaging Design

illoom. by Eckart has a very exciting announcement scheduled for later this year.

We can´t say too much about it at the moment, but if you are a packaging designer, with an interest in striking packaging visualisations, then this is for you!

Register here to be kept up to date about our big announcement.

Labelling Metallic Excellence

We have produced our LabelBook to present the possibilities that are achievable with some of our most exciting metallic inks, shown in combination with colourful overprints and smooth gradients, suitable for printing on a variety of label substrates.

The Eckart effects presented offer an outstanding metallic gloss and mirror-like brilliance, achieved via reverse and surface printing as well as with different overprint varnish combinations. The effects provide superior printability, potential economic savings and sustainability benefits.

Contact us Download print process infographics
1 Pigment
2 Print
33 Metallic

Awaken your senses

The illoom. LookBook has been created to give Designers & Brand Owners the opportunity to immerse their senses in a world of metallic effects, exploring the possibilities that can be achieved when using ECKART effect pigments in packaging, branding, marketing and other printing projects.
Majestic images of animals have been chosen to visually demonstrate what can be accomplished when pairing specific ECKART effects with different print techniques.
Whether it’s flexo, gravure or offset printing, solvent based, UV curing, water or oil based inks, the illoom LookBook showcases our most luxurious and striking effects

Please note: the illoom. LookBooks are for visualisation purposes only, ink appearances may differ on other substrates.
The illoom. LookBooks are printed on Algro Design® Duo 300 g/m2, superior paperboard by Sappi.

Order here
3 print
4 pigment
10 effect

Metallic Inspiration

illoom. Effect Fans exhibit the huge variety of effect pigments and printing inks that ECKART makes available for Flexo printing, UV & Conventional Offset printing as well as Screen and Digital printing.
The effect fan decks provide a dazzling optical appearance of specially selected, eye-catching, ECKART metallic inks on a variety of printing substrates

Order here
5 print
4 pigment

illoom. Video Library

  • A leading provider of metallic and pearlescent pigments with locations in NA, EMEA, and APAC.
  • Competency and technology partners for a wide range of customers in the coatings, printing inks, plastics, lightweight concrete, and cosmetics industries.
  • A high-quality product portfolio, ranging from effect pigments to finished metallic printing inks.

Your contact to illoom.

Please complete the following form and an ECKART employee will contact you shortly. In addition, you can request your own illoom. LookBook & Effect Fans by simply ticking the boxes at the bottom of the form.

*= Mandatory field.

Please tick the box for the illoom. item/s that you would like to receive:

illoom. LookBook

illoom. Effect Fans

UV & Conventional Offset printing
Flexo printing
Screen & Digital printing

Collection & Processing of Personal Data
Personal data is only collected by us and stored if you give us the consent to do so, via our contact form. This data is used only for the purpose of keeping in contact with you regarding this specific campaign. ECKART GmbH will not disclose your personal information to any third parties.


Data Privacy Statement

1. General information on data processing

This Data Privacy Statement explains type, scope and purposes of processing of personal data by us as the controller ECKART GmbH (hereinafter referred to as “ECKART” or “we”) via this website.

Our contact details:

Güntersthal 4
91235 Hartenstein

The contact details of our data protection officer are as follows:

Dr. Lutz-Steffen Berghold
- Data Protection Officer -     
Güntersthal 4
91235 Hartenstein

1.1 Scope of processing of personal data

We process your personal data in principle only if you contact us via this website, if this is necessary for the provision of an operational website or for the presentation and use of our contents, offers and services.

1.2 Legal basis for the processing of personal data

As far as you have given your consent to process personal data, Art. 6 para. 1 lit. a of the European Union's General Data Protection Regulation (GDPR) serves as the legal basis for the processing.

For the processing of personal data which serves the execution of a contract to which you are a party, Art. 6 para. 1 lit. b GDPR serves as the legal basis for processing. This also applies to processing operations, which are necessary to implement pre-contractual measures.

As far as processing is necessary for compliance with a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR serves as the legal basis for processing.

In case processing is necessary in order to protect the vital interests of the data subject or of another natural person, Art. 6 para. 1 lit. d GDPR serves as the legal basis for processing.

If processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, and such interests are not overridden by the interests or fundamental rights and freedoms of the data subject, Art. 6 para. 1 lit. f GDPR serves as the legal basis for processing.

1.3 Transfer of personal data to third parties

All personal data collected in connection with the provision of this website will only be transferred by us to our affiliates as well as to technical service providers which are employed as processors according to the GDPR.

In individual cases, a transfer to a third country outside the EU and the EFTA may occur. However, we transfer personal data only to third countries where the EU Commission has determined an adequate level of data protection by decision according to Art. 45 GDPR or if we and the recipient of the data have agreed upon standard data protection clauses adopted by the Commission according to Art. 46 para. 2 lit. c GDPR.

1.4 Data erasure and storage duration

As far as you did not give consent to a specific storage duration, we will store your personal data only as long as this is necessary to pursue the respective processing purpose and if there are no conflicting legal retention or storage periods.

1.5 IP recognition

There are products in our product range that are sometimes only provided for particular markets, or, in other words, products that are not available to particular markets.

In order to only offer you the products that are available in your segment, we use both IP recognition and your browser language to determine the region in which you are located and suggest this as a potential target region. Provided that you actively confirm this region, this information will be stored in a cookie. In this respect, we store neither your IP address nor any other personal information.

2. Provision of the website

If you visit our website, we log the IP address (i.e. the Internet address) of the computer accessing the site and other general usage data, such as date and time (“user-related data”), in order to evaluate which parts of our website are of particular interest. Your user-related data are rendered anonymous. 

The processing of these data serves the internal evaluation of our website’s frequency of use. We pursue our legitimate interest to verify the efficiency of our offer. Legal basis for the processing of data is Art. 6 para. 1 lit. f GDPR.

3. Use of cookies

Our website uses cookies. Cookies are text files, which are saved in the internet browser or by the internet browser on the user’s computer system. A cookie normally contains the name of the domain the cookie data were sent from as well as information about the cookie’s age and an alphanumeric identifier. Cookies help us to improve our website and to offer a service which is better and more tailored to your specific needs. You enable us to recognize your computer if you return to our website.


The provider of this website uses the services of etracker GmbH, Hamburg, Germany ( to analyse usage data. Here, cookies are used which enable the statistical analysis of the use of this website by its visitors as well as the display of usage-relevant content or advertising. Cookies are small text files that are stored by the Internet browser on the user's device. etracker cookies do not contain any information that could identify a user.

The data generated with etracker is processed and stored by etracker solely in Germany by commission of the provider of this website and is thus subject to strict German and European data protection laws and standards.In this regard, etracker was checked, certified and awarded with the ePrivacyseal data protection seal of approval.

The data is processed on the legal basis of Art. 6 Section 1 lit f (legitimate interest) of the EU General Data Protection Regulation (GDPR).Our legitimate interest is the optimization of our online offer and our website. As the privacy of our visitors is very important to us, etracker anonymizes the IP address as early as possible and converts login or device IDs into a unique key with which, however,no connection to any specific person can be made with. etracker does not use it for any other purpose, combine it with other data or pass it on to third parties.

You can object to the outlined data processing at any time provided it is related to your person. Your objection has no detrimental consequences for you.

Further information on data protection with etracker can be found here.

For statistical evaluation purposes, information about your use of our website will be collected by means of so-called tracking pixels. Tracking pixels are small graphics implanted into websites enabling log-file recording and files analysis. While visiting our website, the tracking pixels add information in the cookie file of your web-browser. The data will be collected by a tracking server of eComCon GmbH, that may collect information such as the IP address, domain name of the website you are arriving from, pages of our website, domain names, date and time of a call, name of your internet service provider and browser version of your computer. In doing so no personal data will be reported, all collected data will be immediately anonymized after processing. The IP address will be deleted directly upon its use. The collected data will be used for creating anonymized user profiles being the basis for web statistics as well as for constantly improving our offers and services and hence making them more interesting for you. The data obtained by means of the tracking pixels are entirely anonymized, including storage and processing. Therefore, we and the aforementioned third-party companies do not require any separate approval for this process. You may, of course, object to tracking pixels used by third party companies acting on our behalf. For this, each featured banner shows a blue arrow. By clicking it, you are automatically directed to a site where the process is explained and an “opt-out” solution is being offered. By clicking “opt-out”, an “opt-out” cookie is set preventing the future displaying of our advertising banners. However, you should be aware that by deleting cookies the opt-out-cookie will be removed as well. It is thus advisable to reset the cookies before activating the opt-out-cookie function. 

Cookies are used for purposes of improving the quality of our website and its contents. These purposes also constitute our legitimate interest in the processing of these personal data. Legal basis for the processing of data is Art. 6 para. 1 lit. f GDPR.

Furthermore, the application of cookies serves to guarantee confidentiality, integrity, availability and resilience of our web offer and the systems used for its supply. Here, the legal basis for the processing of data is Art. 6 para. 1 lit. c GDPR.

4. Contact form

Our website features a contact form, which may be used for making contact electronically. If you take this opportunity, the data entered on the input screen will transferred to and processed by us.

The processing of personal data from the input screen serves the sole purpose of handling the contacting and your concern.

Here, the legal basis for the processing of data is Art. 6 para. 1 lit. f GDPR. Handling of contacting constitutes our legitimate interest for the processing of data.

Additional legal basis for data processing is, in case of consent given by you, Art. 6 para. 1 lit. a GDPR. You may revoke your consent informally at any time. In case the aim of the contacting is the conclusion of a contract, Art. 6 para. 1 lit. b GDPR is an additional legal basis for processing.

5. Social media buttons

You will find on our websites the “Share” button of Facebook, the “+1” button of Google, and a link to Twitter. If you activate a platform of this type, your browser will establish a short connection with the server of the relevant network, which serves primarily to display the content of the plugin. The cooperating party will learn your IP address, however, through this plugin. This will not identify you by name automatically. But if you are logged in to Facebook at the same time your visit to our website may be matched to your Facebook account. 

Usually, social media buttons transfer user data with any page view to such sites as Facebook etc. To prevent the unwanted communication of your IP address, we have installed a data protection solution on our websites, which prevents immediate forwarding of your data. This means that user data – intended, say, for Facebook – is not sent when you connect to the site, but when you have clicked on the button for e.g. Facebook. Only an active click on the button in question will establish a connection to the server of the respective platform. If you do not click on the relevant button, there will be no exchange of data between you and the providers of the social media platforms. For further information regarding our Shariff solution, go to:

6. Career portal / applicant information

It is possible to use our website to apply for an advertised position or to send an unsolicited application. During the online application process, you communicate personal data to us, which we will process for purposes of the application process. All personal data conveyed by you within the context of the application process will only be collected for purposes of the application process.

6.1 Which information will be gathered by us?

During the application process, we gather all information provided by you in the context of your application, as well as, if applicable, further data which which we may learn in during an interview or online assessment, notably evaluations.

Of course, such evaluation does not contain any defamatory or deprecatory statements. We only record information which is directly associated with the evaluation and the recruitment process or your job profile.

6.2 Treatment of your application data

All personal data conveyed by you within the context of the application process will only be collected for purposes of the implementation of the application process. It is irrelevant, if you apply for an advertised position or if you send an unsolicited application

Your application for a specific position or your unsolicited application for a certain location will go directly to the relevant personnel department of our respective subsidiary.

In case of an unsolicited application for a certain region or several locations, you provide us with your personal data for verification of your suitability for different, and, if applicable, interdisciplinary positions throughout the group. Therefore it is possible that, in addition to the handling by our HR department, your documents will be forwarded to several of our specialist departments or to HR and specialist departments of our subsidiaries.

In both cases it is possible that your application will be forwarded to the competent specialist departments or to works council.

Furthermore, our department HR Corporate Systems & Recruitment has access to the group-wide applicant management system because of because of system requirements.

6.3 Transfer of data to third countries

Especially in the context of an application process regarding a position in a third country outside the EU and the EFTA, your personal data will be transferred to our subsidiaries in the country in question. However, we transfer personal data only to third countries where the EU Commission has determined an adequate level of data protection by decision according to Art. 45 GDPR or if we and the recipient of the data have agreed upon standard data protection clauses adopted by the Commission according to Art. 46 para. 2 lit. c GDPR.

6.4 Storage of your data, applicants’ pool

After completion of the application process, you data will be deleted, according to the applicable data protection regulations, particularly with regard to retention periods.

If we do not find a suitable position for you after completion of the application process, you have the possibility to give consent to inclusion into our applicants’ pool. In case of consent your application data and documents will still be stored in our system and examined for suitability in case of open positions. If you do not give or if you revoke your consent, we will delete your personal data according to the legal provisions, as far as we are not legally obliged to retain your data. You may at any given time informally revoke your consent. 

6.5 Purpose of data processing, legal basis, storage duration

In the context of an application process, we collect and process your personal data for the purpose of initiating a possible employment.

The legal basis for the processing of data is Art. 6 para. 1 lit. b GDPR, as well as Art. 6 para. 1 lit. a GDPR to the extent you have given us consent for a certain processing of your data.

Your application data will generally be deleted or the processing will be restricted, as soon as the purpose for storage, i. e. the execution of an application or an employment, is no longer pursued. However, a deletion does not take place as far as the European or national legislative body stipulates a retention obligation for a certain period of time after termination of the application process, or if you have voluntarily given consent to a longer storage of your data. In these cases, the data will be deleted after expiration of the retention period or your consent or the revocation of your consent. A revocation of the consent is possible at any time.

7. Internet Purchasing Network Tool for Supplier

If, as a supplier, you have an interest in our company and communicate this to us through the use of our Internet Purchasing Network Tool, you will be asked to enter contact details for the decision-makers and information providers of your company. We point out that these entries are voluntary. Please only provide details about staff within your company if the latter have consented to the disclosure of this information.

The collection of these data serves the preparation of supplier contracts. Legal basis for processing is Art. 6 para. 1 lit. b GDPR, as well as Art. 6 para. 1 lit. a, as far as you have given consent to a certain processing of your data. You may revoke your consent at any given time. The personal data will only be stored as long as this is necessary for the preparation and execution of a contract.

8. Your rights

In general, i.e. subject to any legal restrictions, you have the rights listed below. In order to facilitate the exercise of these rights, we inform you that any corresponding request does not require a certain form, you may send such request electronically (notably per email).

You may request information about your personal data from the controller,

You may request the rectification of your personal data by the controller if the data is inaccurate,

You may request the erasure of your personal data by the controller,

You may request the restriction of further processing of your personal data by the controller,

You have the right to object against further processing of your personal data by the controller, provided that you set out the respective grounds relating to your particular situation,

You may request to receive your personal data in a structured, commonly used and machine-readable format, and to transmit those data to another person without hindrance from the controller to which the personal data have been provided,

Furthermore you have the right to file a complaint about the handling of your personal data by a controller with a supervisory authority competent for data protection. In order to facilitate the exercise of this right, we inform you that the supervisory authority competent for our place of business may be contacted under the following address:

          Bayerisches Landesamt für Datenschutzaufsicht (BayLDA), 
Promenade 27, 91522 Ansbach, Germany

9. Data security

We apply the technical and organizational measures necessary to protect your data from manipulation, loss, destruction or unauthorized access, and to safeguard their integrity and availability. Our safety precautions are improved constantly corresponding to technical developments.

10. Amendment of this data privacy statement

This data privacy statement has the status of May 25, 2018. We reserve the right to carry out appropriate amendments at any given time.